top of page

Media Training Los Angeles

Aligning your authentic YOU with your On-Camera Persona! 

What is media training?

Shannon O’Down specializes in Media training in Los Angeles by helping individuals, such as the owners of the company or a representative to properly communicate with the media (for example, newspaper, podcasts, social media platforms, radio or any other forms of media communication). 

What does the media training include?

Shannon’s training media has been improved over the years from personal and customer experience teaching both individuals and company’s master their social media message. Coming up with your talking point is the most important factor for a media interview. Understanding your objective will give clear topic ideas that are relevant to the target audience. Once the topic ideas is created, develop the core message by using storytelling and facts to add credibility to the message. 

The key is to rehearse the talking points out loud, until you get comfortable with both the language and the flow. Shannon uses different formats (one-on-interviews, on camera, speeches etc) to refine and deliver the ideal media message. 

Lastly, Shannon makes sure to work on the non-verbal communication skills. This factor is usually not worked on enough. Once you start practicing, make sure you maintain eye contact, use the right body language and control the tone of voice. 

OCW-training-promo.jpg

Sign up for

OCW_white_logo1.png

Learn “How To Get on TV!”

Online Training Courses

“Most people feel nervous or anxious about being on-camera or doing video content. I help educate and empower them through technique and coaching so they can feel confident and excited about those opportunities, and how they can actually elevate them to bigger and better possibilities.”

– Shannon O'Dowd, Media Trainer & Performance Coach

PACKAGES
LIVE TRAINING PACKAGES:

Whether you have short-term needs like an upcoming appearance, or long-term goals such as training to have a career on television, there is a package for you.

 

These sessions can be done remotely via Skype/Zoom or in person in Los Angeles. The offerings are customizable, please book a call to get a package & plan tailored to your needs.

 

Email us at hello@shannonodowd.com to find out pricing and promotions for the packages! 

BRONZE 
PACKAGE
$19

(online course)

"BAM: On-Camera Coaching for Social Media" is an Online Course includes 8 modules, video training, AND on how to start YOUR on-camera journey,  plus a discounted private WITH Shannon for $150 for 45 min!

You will get:

  • Unique Advantage in Your Business by Creating a Dynamic Brand Identity 

  • Hook your audience with messaging, talking points, & sound bites that are in alignment with your brand identity

  • Strategies to deal with nervousness

  • Utilize the tools to feel powerful, confident, and dynamic on-camera

This package includes:

  • All the trainings are available NOW

  • 100% Online

  • Several Training Videos

  • 5-Step Guide to Tackle Nerves & Avoid On-Camera Rookie Mistakes!

  • OPTIONAL BONUS: 45 min live coaching session w/ Shannon for $150!

This package can be paid by credit card. It also includes discounted follow-up sessions, which can be booked and paid for as needed.

SILVER 
PACKAGE

This virtual or in person package focuses on includes on-camera training with recording and playback, career/business coaching, reviewing materials, some email support between sessions, creating a career roadmap with accountability and implementable steps, and refining your on-camera presence. 

This package includes:

  • 6-hours of in-person training to improve performance including gestures, voice, eye contact, conveying a dynamic story, etc. 

  • Increase comfortability and confidence for all appearances (TV, print, radios, podcasts)

  • Refining your brand message with media worthy substance

  • Teleprompter training to make you a pro in various situations

  • Learning how to stay “on brand” w/appearances by developing impactful messaging

  • Defining & creating a career action plan with clear steps and goals

  • Refining your sound bites and talking points for maximum impact

  • A simulated news, talk show, or any other press appearance to practice delivering content in a dynamic & conversational way

This package can be paid by credit card. It also includes discounted follow-up sessions, which can be booked and paid for as needed.

GOLD 
PACKAGE

This virtual or in-person package includes on-camera training with recording and playback, going over on-camera technique, reviewing and upgrading materials, creating a career roadmap with accountability and implementable steps, unlimited email support, and refining your on-camera presence. Also includes unlimited email support between sessions. 

This package includes:

  • 8-hours of in-person training to improve performance including gestures, voice, eye contact, conveying a dynamic story, etc. 

  • Increase comfortability and confidence for all appearances (TV, print, radios, podcasts)

  • Refining your brand message with media worthy substance

  • (2) Teleprompter training or Ear-Prompter training sessions to make you a pro in various situations

  • Learning how to stay “on brand” w/appearances by developing impactful messaging

  • Defining & creating a career action plan with clear steps and goals

  • Refining your sound bites and talking points for maximum impact

  • Two simulated news, talk show, or any other press appearances to practice delivering content in a dynamic & conversational way

  • Defining & creating a career action plan with clear steps and goals

  • Handling scripted scripted v. unscripted appearances

  • Unlimited email access/support

  • A follow up session, phone session, or Skype session

This package can be paid by credit card. It also includes discounted follow-up sessions, which can be booked and paid for as needed.

PLATINUM
PACKAGE

This package includes on-camera training with recording and playback, going over on-camera technique, refining your on-camera presence, reviewing and upgrading materials, creating a career roadmap with accountability and implementable steps, and assistance with seeking/securing representation for bookings and network opportunities. This package also includes unlimited email phone, and text support, and career coaching. 

This package includes:

  • 10-hours of in-person training to improve performance including gestures, voice, eye contact, conveying a dynamic story, etc. 

  • Increase comfortability and confidence for all appearances (TV, print, radios, podcasts)

  • Refining your brand message with media worthy substance

  • (3) Teleprompter training or Ear-Prompter training sessions to make you a pro in various situations

  • Learning how to stay “on brand” w/appearances by developing impactful messaging

  • Defining & creating a career action plan with clear steps and goals

  • Refining your sound bites and talking points for maximum impact

  • Two simulated news, talk show, or any other press appearances to practice delivering content in a dynamic & conversational way

  • Handling scripted scripted v. unscripted appearances

  • How to craft a successful public speaking appearance with impact!

  • Unlimited career coaching (promo shots, submissions, footage, etc.)

  • Help creating a professional bio and/or Electronic Press Kit 

  • Follow-up session, phone session, or Skype session

  • Unlimited email access/support

*Assistance with seeking agency representation is in no way a guarantee that Shannon or anyone affiliated with Shannon O'Dowd Presents will be getting you signed with representation. This package assists in that venture, with getting your materials together and putting you in the best position to be considered by agents and managers. 

This package can be paid by credit card. It also includes discounted follow-up sessions, which can be booked and paid for as needed.

CORPORATE TRAINING PACKAGE

Corporate Performance Coaching for businesses wanting to see larger results in the communication of their team members. These workshops usually consist of 

(3) 4-hour trainings or (2) 6-hour training intensives. Schedule can be altered based on client needs.

This package includes:

  • Presentation performance coaching

  • Creation and coaching of sales conversations 

  • Recording and playback of simulations for feedback and adjustments. 

  • Techniques for physical and mental preparation for presenting. 

  • Crafting instruction for speeches, interviews, & sales conversations 

  • Best practices during presentations: breathing exercises, energy levels, gestures, hand placement, using your space (if applicable), eyeline, etc. 

This package can be paid by credit card. This package can include follow-up shoots with camera package, shooter, & on-set coaching of videos (1-2 mins each). These can be booked and paid for as needed.

WHAT PEOPLE SAY

180702_gma_digital_karamo_poses_hpMain_16x9_992.jpg

“Shannon was my first Hosting coach ever and I am soooo glad she was. She is an amazing and caring teacher. She really took the time to focus on my weaknesses and didn't stop working with me till I felt that I was a strongrer host. 

Since her class I have been booking commercial and hosting work. I thank Shannon for the tools she gave me to be a working host.” 

KARAMO BROWN / "QUEER EYE" & TALK SHOW HOST

bottom of page